Hootsuite for Pinterest lets teams create, schedule, and publish pins to multiple Pinterest accounts or boards at once, previewing exactly how each pin will appear on the feed before it goes live. It supports secret boards and approval workflows to keep a brand's Pinterest aesthetic consistent, and uses OwlyWriter AI to brainstorm pin ideas and copy when creativity runs dry. Hootsuite has been ranked G2's #1 best software product for 2026.

Hootsuite for Pinterest's Core Features

• Schedule and publish pins to multiple accounts or boards simultaneously
• Feed preview showing exactly how a pin will appear before publishing
• Create and customize Pinterest boards, including secret boards
• Approval workflows to keep pins on-brand before they go live
• Drag-and-drop content calendar showing pins alongside other social content
• OwlyWriter AI for generating pin ideas and compelling copy
• Best-time-to-post scheduling based on audience activity

Hootsuite for Pinterest's Use Cases

1. Brands can use Hootsuite for Pinterest to schedule pins to multiple boards at once and preview exactly how they'll appear.
2. Marketers can use Hootsuite's approval workflows to keep pins on-brand before publishing.
3. Content teams can use OwlyWriter AI to generate fresh Pinterest pin ideas and copy in seconds.
4. Social media managers can use Hootsuite's calendar view to plan Pinterest content alongside every other platform.
5. Agencies can use Hootsuite's secret boards to safeguard a client's Pinterest aesthetic before launch.