PinnerPress is a WordPress plugin built specifically to optimize a website for Pinterest traffic, adding pin buttons, rich pins, and pin-specific analytics directly to blog content. It stands out for working from inside WordPress itself rather than as an external scheduling tool, focusing on making a site more pinnable rather than managing an external Pinterest account. Popular with bloggers, recipe developers, and DIY creators.

PinnerPress's Core Features

• Always-visible pin buttons on post images
• Rich pin support for articles and recipes
• Built-in analytics tracking pin performance
• Smart follow capture system
• Custom branding options on paid plans
• Works on all post images automatically

PinnerPress's Use Cases

1. Recipe bloggers can use rich pin support to make every recipe post automatically pin-optimized.
2. DIY content creators can use always-visible pin buttons to make every image easy to save to Pinterest.
3. WordPress site owners can use the free version's analytics to see which images get pinned most.
4. Agencies can use Premium Unlimited to deploy PinnerPress across every client site they manage.
5. Bloggers can use the smart follow capture system to convert pin traffic into email subscribers.